Strategy and contents
Inventory of your CRM programs, definition of omnichannel relational strategies, design of personalized content for real incrementality
CRM Strategy & Lifecycles
Strategic support that can be easily activated to achieve your business objectives
Our agency assists you in building or optimizing prospect and customer paths to meet your various objectives: act on brand preference, generate engagement, maximize conversion and ROI
- Design an omnichannel contact strategy to build a qualified database with a high conversion potential across all contact points
- Ideation of new paths based on workshops inspired by design thinking
- Approach fed by monitoring, benchmarks and innovations
- Operationalize your segmentation according to the most discriminating data to address your different segments/personas in a relevant way
- Define the most relevant content for each contact point, based on the available data to personalize the message
A martech expertise
Our tech and data expertise is at the service of marketing performance by identifying opportunities for innovation and automation
Controlled marketing pressure
Optimal and personalized contact frequency to maximize customer engagement
The added value of our agency
A "Think & Do" approach
Our strategic vision is fed by our technical and operational know-how, which guarantees concrete and easily actionable recommendations
An incremental impact
Relevant recommendations that engage your consumers, with response and conversion KPIs well above the market average
An approach nourished by our academic commitment
A DNA of transmission strongly anchored in our teams, with continuous training, and interventions in schools and companies (+ 120h per year)
Let's keep
