Numberly as trusted third party for data partnerships between brands and retailers
We help brands and retailers work together to meet a number of objectives:
- Understand brand consumer behavior and identify marketing opportunities thanks to quantitative studies based on retailer data
- Identify targets to be addressed: active brand customers, inactive brand customers, buyers of products in the category or complementary products
- Optimize the combination of marketing channels (online and offline): email, social, programmatic (video, audio, display), mailing portals, coupons, SMS…
- Measure the incremental impact of campaigns through experimental test protocoles
- Leverage the most recent breakthroughs of people based marketing.